Blog

On April 26th 2021 Apple released IOS 14.5, which is said to have changed the mobile advertising market forever. The main issue is the new IDFA rules that impact the ad tracking heavily. As we all know, Apple states they value user data privacy above all. That is one of their USPs, and from time… Read more

Augmented reality.. According to Wiki, AR is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory. You don’t need to know all those scary words (though they’re fun, we promise),… Read more

The opinions of others play a major role in people’s purchasing decisions, whether the opinions are about restaurants, movies, or apps. With respect to apps, opinions and reviews also affect how visible they will be in app store search results and how likely they will be featured on the app store. In today’s crowded app… Read more

The internet has provided so many great marketing tools over the years, so many that it’s possible there are tools you aren’t utilizing to your advantage. If you’re looking for a way to educate potential customers and generate leads for your business, a webinar just might be the internet tool for you. You may already… Read more

Not so long ago we spoke of TikTok tricks and lifehacks, but today we’re going to do a full-fledged explanatory article on how to create a really successful TikTok advertising campaign strategy from scratch. First of all, in 2021 we more or less know what TikTok is, some of us — from a user point… Read more