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Merry Friday! We are more than happy to plead that the prosperity of the majority of the people on Earth tends to grow. Each of us can afford to buy/eat/travel much more than even 20 years ago. Of course, this sometimes leads to overproduction and overconsumption, but we are not going to cover ecology and… Read more

Basically, we all think we know what retargeting is: when you look up drill drivers just for fun Internet goes crazy and there’s drill drivers everywhere, the ad joke familiar to anyone not related to marketing. That is the most renown and the most stereotypic type of retargeting (btw, remarketing is a legitimate synonym, don’t… Read more

Whether you are a self-promoted brand, or a bigshot, or an agency promoting bigshots’ apps of products you know only too well that quality traffic is generated through Facebook/Instagram/Youtube. Maybe in-app and video traffic, push notifications if you need greater reach. These are the first choice sources of paying or just real users, we aren’t… Read more

During the past 10 years, Asia has become a mighty power on the global digital market. Everyone has their ambitions to grab a piece of cake, but only those who get past the language and cultural barriers succeed. Of course, whether your client is an advertiser of a publisher, you might think that if both… Read more

Each of us has heard tales of magic influencer marketing at least once in his life. Even if you don’t read the news or are completely deprived of digital media, including social networks, stories of pain and glory reach you on the streets, as well as the products that succeeded through a single blogger integration…. Read more

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