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App Store Optimization: Prepare your App for The Holiday Season

It is a big misunderstanding that the holiday season is the most beautiful time for a marketer. In reality, everything is almost the opposite. During the year’s final quarter, marketers participate in mouse racing to win against the colossal competition. Without exception, even apps will need to increase their marketing efforts to compete during this… Read more

What is UGC, and why it’s effective for your mobile app promotion?

Incorporating UGC content can significantly increase brand awareness at no additional cost when it comes to online marketing strategy. Thus, this step-by-step guide will give you an insight into what UGC content is and how to implement it within your App. What is UGC? The abbreviation UGC stands for User-Generated Content and refers to non-sponsored… Read more

Influencer Marketing

With its colossal competition, it is easy for both a beginner and a long-term business to get lost in the world of digital marketing. Unfortunately, targeted advertising, social networks, and SEO optimization do not always help. So what are the new methods to increase the conversion rate and attract a customer? About that, we will… Read more